Aniplex has announced a new merchandise line for Go For It, Nakamura-kun!!, with preorders scheduled through its Chinese online flagship shops this July.

According to Aniplex’s Chinese social media preview, the new Go For It, Nakamura-kun!! goods will be available for preorder from July 17 at 12:00 a.m. through August 7. The post lists Aniplex’s flagship shop and Aniplex’s model/toy flagship shop as the official purchase channels.

The lineup includes character goods based on Nakamura, Hirose, and motifs from the anime, including heart-shaped badges, acrylic keychains, plush mascot keychains, magnetic badges, scene-style photo cards, and plush items. The product preview also shows octopus and crab-themed goods, continuing the series’ playful sea-creature imagery.

Aniplex China’s preview post for the new Go For It, Nakamura-kun!! merchandise line, including a giveaway for plush mascot keychains. Image via Aniplex.

The newly announced items include blind-draw heart-shaped badges with six designs, blind-draw scene acrylic keychains with eight designs, plush mascot keychains, “where the eyes are looking” magnetic badges with eight designs, “funny face” magnetic badges with eight designs, crab and octopus acrylic keychains, an octopus plush, and blind-draw scene photo cards in two groups of 15 designs each.

Product lineup for Aniplex China’s Go For It, Nakamura-kun!! merchandise release, featuring badges, acrylic keychains, plush mascot keychains, photo cards, and octopus-themed goods. Image via Aniplex.

Go For It, Nakamura-kun!!, based on Syundei’s BL manga, follows Nakamura Okuto, an introverted high school student with no friends who develops a crush on his classmate Hirose Aiki. The official site describes the series as a classic BL romantic comedy with a nostalgic 1980s–1990s style, centered on Nakamura’s one-sided feelings, fantasies, and emotional spirals around Hirose.

The new Chinese merchandise line gives overseas fans another round of official Nakamura-kun goods following the anime’s broadcast, with the focus split between character art, school-life visuals, and the series’ cute octopus and crab motifs. The items are scheduled to open for preorder on July 17.